Help

Course Information

Health Care Planning & Marketing (HCM 0440 (UG12))

Term: Spring Term 2013 (UNDG)

Faculty

Mel L Causey-Bullock
Email address is hidden, click here to email

Schedule

Thu, 7:00 PM - 9:40 PM (1/5/2013 - 5/4/2013) Location: SCMP (Anheuser Busch Schl/Bus A11 - Lecture Only)

Description

Examines the importance of health care planning and marketing as the health care market changes from a seller's market to a buyer's market. The course is designed to develop a student's understanding and skill in the planning process including the concepts and procedures of strategies, problem solving, analyzing decision making, implementation, and other related topics.