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Course Information

Health Care Planning & Marketing (HCM 0440 (UG18))

Term: Summer Session 2019 (UNDG)

Description

Examines the importance of health care planning and marketing as the health care market changes from a seller's market to a buyer's market. The course is designed to develop a student's understanding and skill in the planning process including the concepts and procedures of strategies, problem solving, analyzing decision making, implementation, and other related topics.