Mrktng Chnl/Distrib. System (MRKT0325 (UG18))
Term: Fall Term 2018 (UNDG)
Mon-Wed, 1:00 PM - 2:20 PM (8/18/2018 - 12/8/2018) Location: MAIN (Henry Givens Admin Bldg 203 - Lecture Only)
This course covers topics in institutional structures, channel structures, promotion, pricing, product assortment, external influences on marketing channels and distribution systems and other related topics.