Mrktng Chnl/Distrib. System (MRKT0325 (UG18))
Term: Spring Term 2019 (UNDG)
Mon, 7:00 PM - 10:00 PM (1/12/2019 - 5/11/2019) Location: MAIN (Henry Givens Admin Bldg 202 - Lecture Only)
This course covers topics in institutional structures, channel structures, promotion, pricing, product assortment, external influences on marketing channels and distribution systems and other related topics.