Advertising (MRKT0330 (UG11))
Term: Spring Term 2012 (UNDG)
Mon, 7:00 PM - 9:40 PM (1/7/2012 - 5/5/2012) Location: SCMP (Anheuser Busch Schl/Bus C07 - Lecture Only)
This course covers topics in advertising, promotion, planning, strategies, media selection, personal selling, and other related topics.