Product and Price Management (MRKT0360 (UG11))

Term: Spring Term 2012 (UNDG)

Faculty

Kerwin O. LayShow MyInfo popup for Kerwin O. Lay

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Schedule

Tue-Thu, 7:00 PM - 8:20 PM (1/7/2012 - 5/5/2012) Location: SCMP (Anheuser Busch Schl/Bus C11 - Lecture Only)

Description

This course covers topics in product planning, product development, product life cycle, product management, product pricing, and other related topics.