Consumer Behavior (MRKT0420 (UG20))
Term: Fall Term 2020 (UNDG)
Mon-Wed, 3:30 PM - 4:45 PM (8/22/2020 - 12/12/2020) Location: MAIN (Henry Givens Admin Bldg 204 - Hybrid/Blended)
This course covers topics in the decision making processes used by consumers and industrial users in what, when, where, and why to buy products and services, and other related topics.