Mrktng Chnl/Distrib. System (MRKT0325 (UG19))
Term: Fall Term 2019 (UNDG)
Mon-Wed, 2:00 PM - 3:15 PM (8/24/2019 - 12/14/2019) Location: MAIN (Henry Givens Admin Bldg 203 - Lecture Only)
This course covers topics in institutional structures, channel structures, promotion, pricing, product assortment, external influences on marketing channels and distribution systems and other related topics.