Advertising (MRKT0330 (UG11))
Term: Fall Term 2011 (UNDG)
Wed, 5:30 PM - 8:10 PM (8/20/2011 - 12/10/2011) Location: SCMP (Anheuser Busch Schl/Bus C10 - Lecture Only)
This course covers topics in advertising, promotion, planning, strategies, media selection, personal selling, and other related topics.